At the 2026 Australian Open, MECCA expanded its presence with an immersive MECCA COSMETICA SPF Studio, designed to keep fans sun smart while they soaked up the tournament atmosphere. The space offered MECCA COSMETICA SPF sampling, quick top up stations and guided product discovery, bringing MECCA’s skincare first approach to sun protection courtside.
The activation was delivered by Curious By Design, with Made Experiences crafting the fit out that transformed the space into an engaging, sun protection led destination within Melbourne Park.
To bring it all together, the structure was built using Groblox modules, providing an adaptive model that supports the SPF Studio’s design and MECCA’s creative vision
